The Business of Space: Evaluating the Future

Are you thinking about joining an aerospace start-up?  Are you wondering if the established business you are working with is positioned to compete in the future?  How do you evaluate new opportunities and understand business strategies to position yourself for success?  This presentation will discuss the business of aerospace and market strategies to help you understand how the technologies we develop as engineers fit into the context of the space industry.  We will look at examples of space enterprises, past and present, to shed light on the concepts of addressable markets, competition, capital requirements, and product timing.

Tamaira Ross, Chief Engineer Rapid Space Capabilities | The Boeing Company

Tamaira Ross

Tamaira is the chief engineer for Rapid Space Capabilities within Boeing Space Mission Systems. In her current role at Boeing, she leads multiple programs in the Rapid Space Capabilities portfolio, providing innovative mission capabilities using small to medium satellites. Previously, she was director of New Glenn System Definition and Design at Blue Origin.  During New Glenn development, she and her team were responsible for performing system trade studies, defining top-level interfaces between program elements, and the concept of operations.  Prior to joining Blue Origin in 2015, Tamaira was a Boeing Technical Fellow in aerospace vehicle design in the Advanced Space & Intelligence Systems organization of Boeing Defense, Space & Security. 

Tamaira holds a B.S. and a M.S. in Aeronautical & Astronautical Engineering from Purdue University.  She also attended the University of Washington where she obtained a M.S. in Mechanical Engineering and a Technology Management MBA.  She is an affiliate instructor in the Industrial & Systems Engineering department at the University of Washington where she teaches a graduate class in technical leadership for which she authored Technical Leadership: Begins with Knowing Yourself.  She is chair of the Purdue School of Aeronautics and Astronautics Industrial Advisory Council, a member of the College of Engineering’s Cislunar Initiative Advisory Board, and is a recipient of the school’s Outstanding Aerospace Engineer award.  Tamaira is Fellow of the Society of Women Engineers. She is certified with multi-engine, instrument, and private pilot ratings.